📌At a glance: A leading luxury watch retailer achieved a 24% increase in revenue per day, 17% growth in MRP sales, and 30% improvement in top seller availability using Increff’s merchandising software.
What Is This Case Study About?
This case study highlights how a leading luxury watch retailer improved its sales performance and inventory efficiency using Increff’s merchandising software. The solution enabled better assortment planning, improved availability of top-selling products, and more accurate inventory decisions across stores.
Client Overview
- Type: Luxury Watch Retailer
- Industry: Fashion Retail
- Presence: 195+ stores across India
- Portfolio: 40+ international and Indian brands
- Objective: Improve sales performance and inventory efficiency
Challenges Faced: Why Inventory Gaps Were Limiting Sales
The retailer’s existing inventory setup created multiple challenges:
- Stock optimization issues leading to missed sales opportunities
- Lack of structured new style suggestions affecting product variety
- Low availability of top-selling styles across stores
- Inefficient assortment mix impacting store performance
- Imbalanced inventory across locations with overstocking and stockouts
Increff’s Solution: Data-Driven Merchandising for Inventory Optimization
Increff implemented its merchandising software as a data-driven solution to improve inventory decisions and sales performance.
Explore Increff’s Retail Merchandising and Assortment Planning Software
Data-Backed Inventory Optimization
- Consolidated inventory and sales data into a single system
- Identified high-performing styles that were going out of stock
- Enabled timely replenishment to reduce lost sales
Fixing the Ideal Assortment Gap
- Provided store-level forecasts at attribute and price bucket level
- Identified gaps between planned and actual assortment mix
- Improved planning accuracy using historical sales data
Intelligent Style Replacement
- Enabled replacement of styles within the same attribute group
- Used short sales cycles to detect demand shifts
- Maintained product variety while improving performance
Top Seller Identification Using True ROS
- Identified top-performing styles using true demand signals
- Improved availability of high-revenue products
- Reduced manual effort in identifying top sellers
Results: Measurable Impact Delivered by Increff
“The implementation improved both sales performance and inventory efficiency across stores.”
Key Outcomes Summary
- Improved revenue through better product availability
- Reduced assortment gaps across stores
- Increased availability of top-selling products
- Better inventory balance across locations
- Improved decision-making using data
Frequently Asked Questions (FAQ)
What is merchandising software in retail?
Merchandising software helps retailers manage inventory, planning, and allocation based on demand.
How does inventory optimization improve sales?
It ensures the right products are available at the right stores, reducing lost sales.
What is assortment planning in retail?
It is the process of selecting the right mix of products for each store.
What is True Rate of Sale (ROS)?
True ROS measures actual demand by accounting for stockouts and lost sales.
How does style replacement help retailers?
It replaces low-performing products with better alternatives within the same category.
Which retailers benefit from merchandising solutions?
Retailers with large store networks and diverse assortments.
Why Increff for Inventory Optimization?
- Data-driven inventory decisions
- Improved assortment planning accuracy
- Better top-seller availability
- Reduced manual effort in planning
- Proven impact on sales performance
Ready to Optimize Your Inventory Performance? Book a demo with Increff today