Hirawats is a retail business based in Visakhapatnam, Andhra Pradesh, India, that caters to a diverse customer base with its fashionable yet affordable products. With multiple outlets spread across different regions, the brand sought to improve its sales and inventory management.
To achieve this, the brand implemented Increff’s Merchandising Software, which utilizes intelligent algorithms to analyze past sales data and inventory information. As a result, Hirawats experienced
- 36% increase in revenue
- 49% surge in sales quantities
- 85% reduction in season planning time
- 2X of inventory turn.