Customer Voices

Nothing speaks louder than the success of our clients in their own words. Here’s what industry leaders have to say
about partnering with Increff:
Ajit Hawa

Bouwe Hendriksen

Senior Project Manager, PUMA Retail Europe
“Increff's dedicated and hands-on support enabled us to initiate the roll-out of their tool to our merchandise team and stores. Increff's tool has streamlined our processes, allowing us to adhere more closely to the core principles of retail allocation: the right quantity, at the right place, at the right time.”
Bouwe Hendriksen

Ajit Hawa

Head of Merchandise Planning, Sharaf Retail, UAE
“Increff has been very helpful- The tool brings many things on a platform to help decision making easier. BI dashboard, Open to Buy, Mark down, Replenishment & Concept of true ROS helps the retail business to go on with their day to day operations in no time.”
Ajit Hawa

Gaurav Sharma

Director - Merchandising, Adidas India
“Increff's recommendations basis true ROS, stores' capacities, transfer time & cost, etc. have brought positive results by significantly improving ROS. Tool is accurate, saves man-hours and has the potential to impact conversions & markdown positively.”
Ajit Hawa

Vinay Bansal

Managing Director, Birkenstock India
"Birkenstock India deployed Increff's Merchandising platform to unify inventory visibility across all channels. The result: real-time stock accuracy, improved fulfillment speed, and scalable allocation and replenishment  managed end to end by a single connected platform."
Stars
“Rated 4.5+/5 on G2 & Gartner”
Core Operational Challenge
The Symptom & Impact
How Increff Solves It
Rigid Planning Algorithms
Fixed planning logic struggles to adapt to business needs, leading to manual workarounds.
Customizable Algorithms: Adapt reusable algorithm blocks with no-code/low-code tools or an AI co-pilot.
Disconnected Review Processes
Fragmented reviews slow approvals and make ownership unclear.
Multi-Level Approvals: Configure review workflows to improve collaboration and accountability.
Complex Scenario Evaluation
Comparing plans across competing KPIs makes it difficult to identify the best option quickly.
Scenario Comparison: Compare planning scenarios using weighted KPI scorecards for faster decisions.
Manual Planning Workflows
Repetitive workflow setup and output reviews leave less time for strategic decisions.
Intelligent AI Agents: Automate workflow creation, review outputs, and generate personalized recommendations.

How Can Increff’s Merchandising Platform Transform Your Planning?

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  • Financial Planning
    Connect demand forecasting, merchandise financial planning, and OTB/WSSI management, aligning sales, stock, and buying budgets to keep financial goals on track.
  • Assortment Planning‍
    Build store-specific ranges with range architecture, buying, and reordering, so your product mix reflects customer demand and proven sellers stay available.
  • Inventory Distribution‍
    Coordinate allocation and replenishment, inter-store and warehouse transfers for moving stock where it’s needed and clearing slow sellers while protecting margins.
  • Markdown Optimization
    Plan targeted discounts based on sales performance and inventory ageing—helping clear slow-moving stock while protecting margins.
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