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Online shopping is more relevant than ever today. It is thriving with technological advancements, that build greater visibility for suppliers and bring transparency and convenience for customers. Unfortunately, with the increase in sales comes the problem of customer returns. Returns processing has become complex. While some omnichannel retailers have both brick and mortar stores and online stores, many e-commerce stores exist only online which makes dealing with returned items more difficult and costly. Adhoc returns can come from e-commerce marketplaces, own stores, large format retail stores, factory outlets, or other sales partner stores. Here existing warehouse management is neither aware of the original forward orders, nor has any intimation of returns from marketplaces. These returns can be Return To Origin (RTO) or Customer Returns (CR). This makes returns processing a very crucial part since it directly impacts your bottom line. Return processing requires reconciliation, restocking, and refurbishing of returned products. Moreover, brands want to capture images of returned products, quality check the reason for returns, generate SPF claims, print return labels, etc.

Problems with today’s return process


  • Reconciliation between returns data and actual returns
  • Quality grading of returned items into pass and fail, along with reason of rejection for failed items
  • Optimum value of failed items
  • Speed of returns processing
  • Physically returns gets mixed up
  • Speed of inventorization of quality passed goods
  • Most of the times excel driven processing
  • Difficult returns management process in case of excess items


  • Claiming Seller Protection Fund (SPF)
  • Different marketplaces following different return id mechanism (For e.g. Tracking ID, AWB no, Return Packet ID, Return Order ID, Forward Order ID)

Impacts of a poor returns management system

  • Lost opportunity to sell returned inventory due to slow and error prone process
  • Capital blocked with marketplaces because of reconciliation issues
  • Operational overheads
  • Suboptimal inventory planning due to poor visibility of returns
  • Poor value realizing from QC rejected inventory

While return processing may seem like a net loss, there is a hidden opportunity there. Capitalizing on that opportunity can help you turn returns and exchanges into a positive for your business — meaning you can create a great experience for shoppers and inspire customer loyalty all while recouping the potential monetary losses that come with returns. An effective returns processing software, as part of your fulfillment services, can help you gain your customers’ trust and loyalty, and even increase sales.

Researched and built by a team of experts with vast experience in the Retail industry, RetunsJini has evolved  into a simple, fast, and easy to use version after 3 years of success of its original omnichannel fulfillment platform, in the industry. It is an intelligent end-to-end returns processing tool designed to meet the ever-evolving unique returns processing needs and demands of retail brands. The key area addressed by ReturnsJini is to automate the tedious Adhoc returns coming from any marketplace or brick & mortar store, the day-to-day manual activities associated with it making the process more accurate, and reducing man-hours invested. Manual activities include sorting returns as refurbished, resaleable or unsaleable items, reconciliation of returned products, restocking & refurbishing of returned products through integration with warehouse management systems (or ERP) along with e-commerce compatible returns processing. On that note, you can deep dive on each of these areas in more detail by referring to the ReturnsJini User Guide. In case you are more interested in just knowing how it can make your life simpler, your analysis and operations more accurate and your business larger, please refer to the Why use ReturnsJini section.

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