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Brand Celio* achieves 5% higher full-price sell-through than planned with Increff

One of the leading French menswear brands Celio* has relied on Increff Merchandising Software to manage complexity and enable accurate merchandise planning, replenishment, and inter-store transfer. Our algorithmic-driven software helped the brand to create a connected, consistent, consumer-centric retail network thus effectively managing localization, seasonality, fashion trends, and other demand complexities and achieving:

  • ~500 bps Higher quality sell-through than targeted
  • 600+ POS fresh allocation is done with in-depth planning
  • Automated replenishment runs scheduled in seamless integrations for 600+ POS

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