As retail e-commerce sales worldwide are expected to grow by 56 percent over the next years, reaching about 8.1 trillion dollars by 2026, retailers cannot ignore the enormous potential of an online presence. But getting into each customer’s shoes to map their journey, understand their needs, and fulfill their demands can be quite challenging.
Arm your online sales data with analytics capabilities that can help you turn raw sales data into actionable insights to facilitate quick and informed decision-making, thus helping them offer the right products at the right time for sales maximization.
Here’s how Increff Online Analytics can make this happen
Apparel companies, be they haute couture or mass-production chains, are at all times burdened with an inventory glut. This glut eventually results in deadstock that generates 53 million tonnes of litter for landfills each year in addition to the environmental consequences of the production of the garment itself. Approximately 30% of the clothing produced each season is never sold. As much alarming as these figures look, it is expected to further lift and increase to a blaring 150 million tons by the year 2030.
The crux of the matter is how we tackle this issue effectively and efficiently from the roots. It is at this stage that we shed light on the importance of accurate planning, and how an easy tool can help merchandisers optimize this process. Introducing Increff Merchandising Software.
By analyzing and studying past sales, revenue, discounts, size cuts, and stock-outs, Increff Merchandising Software helps determine the ideal assortment mix at a granular level. It enables merchandisers to optimize the inventory at a store-style level and produce accurate data reports that act as a foundation to study sales trends from past seasons and focus on consumer trends and bestsellers. Clients can bet on their best performers and reduce overstocking substantially by redefining the sales pattern with better clarity.
Better planning and distribution have made a difference of up to 25% less inventory holding among users of Increff Merchandising Software.
Inter-store transfers also help to move the stock around and increase sell-through. Here the available stock among stores in a region is moved to a store where it has better performance potential. This will give the styles one last chance to perform before they go into discounting and sales. Increasing the visibility of styles also gives the last chance to rectify mistakes made in planning and selling the purchased stock.
The mammoth task of ensuring a sustainable future in its true essence only requires discipline and structure that we at Increff help merchandisers achieve via our Planning module. The industry has been guilt-ridden due to its major contribution to damaging the environment and we must approach the future cautiously. Let’s use intelligence in playing our part judiciously in this journey by using smart analytical tools to build a sustainable and resilient future.
Check how Increff smart technology solutions can help you walk on the path toward sustainable retailing. (LINK HERE).
Retail is one of the most data-driven industries, from sales data to inventory details – every data point offers an opportunity to make your retail business more efficient and successful. The right data at the right time can help you understand customer behavior, estimate demand requirements, build forecasts, and make informed decisions.
Here’s how the Increff Business Intelligence module can help you turn raw sales data into actionable insights and facilitate quick and informed decision-making.
Increff management has a wonderful combination of rich merchandising experience and cutting edge technology, one of the biggest challenges for fashion retailers has been continuously improving first quality sell-through, which Increff has really been helpful by improving the relevant merchandise available on the floor.